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BRAND PARTNERSHIP

To celebrate the launch of the second season of Netflix’s hit show, Luke Cage, PVTL worked with talent featured in the new season to perform and to  re-create the shows nightclub Harlem’s Paradise. NY & DC premeires included performances from talent such as KRS-ONE, Rakim, The Midnight Hour, Jadakiss and Faith Evans. Music was provided by season regular, DJ D-Nice

To bring the energy of the Luke Cage Season 2 Premiere to Europe, Netflix re-created another staple to the show in the middle of Paris. In their own Pop’s Barbershop, influencers and press were treated to haircuts and beverages while PVTL hosted a surprise performance
 

 

 
 
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New York City


Washington DC


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ESSENCE

'Mike Colter and Alfre Woodard attend the 'Luke Cage' Season 2 Premiere Party in New York City.'

 

 
 
 
X. Jernigan (left), DJ-D-Nice, Rakim, Cheo, Adrian Younge, Ali Shaheed Muhammad (right)__Photo by Ray Llanos.jpg

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Variety

'Showrunner Cheo Hodari Coker says the show brings a lot to the table. “It’s a very entertaining, hip hop-laced comic book story, but underneath is a very deep political undercurrent,” he said.'

 

 

Paris

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