Aligning a high energy client like DJ Khaled to a high energy brand like Beats by Dre was a perfect synergy. DJ Khaled is the perfect partner to highlight new drops, celebrate album releases, engage with fans at Apple In-Stores, and surprise guests at key Beats cultural moments. The 3 year long partnership led to extensions with partners like Best Buy, T-Mobile and into a product collaboration created by LA artist, Retna that hit the shelves in 2018.
